Identifying Quikly Orders in Shopify

A common question is: which of my Shopify orders came from Quikly? There are two distinct ways an order relates to a Quikly campaign, and they answer different questions. Knowing which one to look at — and where to look — saves a lot of confusion.

In short:

• Offer codes tell you who used an offer.
• The _q_scope attribute tells you who saw the campaign.

Offer codes — who used an offer

Any order that redeemed a Quikly offer will have one of the campaign’s promo/discount codes applied. This is the clearest “this order came from Quikly” signal, and it’s the easiest to work with in the Shopify admin.

To find these orders, filter or search your orders by the discount code(s) associated with the campaign. The code appears on the order like any other discount, so it shows up in the admin, on the order detail, and in exports without any special handling.

The limitation: offer codes only capture redemptions. They tell you nothing about shoppers who were shown the campaign but didn’t use an offer — which you need in order to measure the campaign’s overall impact.

The _q_scope attribute — who saw the campaign

Separately, any order that came from a session that was shown the Quikly campaign — whether or not an offer code was ultimately used — receives an order note attribute called _q_scope.

This is the signal that captures the full population exposed to the campaign, not just the people who redeemed.

There are a few important things to know about how this attribute behaves in Shopify:

• It’s an order attribute, not a tag. It will not appear in the Tags column or in tag-based filters.
• It surfaces under Additional Details. On an individual order, you’ll find it in the Additional Details section of the order page.
• Admin search does not index note attributes. Searching for _q_scope in the Shopify admin returns nothing. This is the single most common point of confusion — the value is on the order, but the admin’s search simply doesn’t look at note attributes.
• It is included in a CSV order export. Exporting your orders to CSV is the easiest way to pull and filter on _q_scope. In the export, note attributes appear in the Note Attributes column as Name:Value pairs (for example, _q_scope:...).

So if you want to work with _q_scope across many orders, export to CSV and filter there rather than trying to search the admin.

Why the distinction matters

When a campaign is configured to display to only a percentage of traffic (an A/B test), _q_scope is what makes measurement possible. It lets us compare the served group against the control group and measure the campaign’s overall lift on metrics like conversion rate, sales per session, and average order value.

Offer codes alone can’t do this — they only tell you redemptions, not overall lift across everyone who was exposed.

When Quikly reports on A/B test results, we report on the number of sessions served and the orders from those sessions, broken out between the served and control groups.

Summary

Signal	Answers	Where to find it
Offer code	Who used an offer	Shopify admin — filter/search by discount code
_q_scope attribute	Who saw the campaign	Order page → Additional Details; or the Note Attributes column of a CSV order export

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Need help reconciling your order data with a Quikly A/B test? Reach out to your account team and we can walk through the numbers with you.